Business Brokers: What They Do and When to Hire One

Business brokers help small and lower middle–market business owners prepare for and execute a sale. They market the business, qualify buyers, coordinate diligence, and guide the process to closing. For larger or more complex deals, investment bankers typically take a similar role.

Common Broker Responsibilities

  • • Prepare marketing materials and buyer list
  • • Confidentially market the business
  • • Screen and qualify prospective buyers
  • • Manage offers and coordinate negotiations
  • • Support due diligence and closing logistics

When a Broker Is a Good Fit

  • • Owner-operated businesses preparing for sale
  • • Companies with revenue typically under ~$10M
  • • Sellers seeking a managed, confidential process
  • • First-time sellers needing guidance and structure